Archive for September, 2008
10 Essential Strategies to Ensure that your Advertising is a Success
If your Advertising isn’t working – STOP IT!
Let’s start with the simple stuff. If you are running advertising that is not working, please stop it!
This applies to you whether you’re running ads in newspapers, magazines, or on radio, television, billboards, posters, taxis or buses.
I know [...]
Filed under: Marketing | 4 Comments
Tags: Advertisng, Direct response advertising, Marketing
What is a press release?
What a Press Release Looks Like
Press releases generally fall in the 300-600 word range, and rarely exceed one print page if being distributed through fax or mail. The growing popularity of online press release distribution allows for greater flexibility in press release length, as well as the addenda that can be attached to press releases for distribution (such [...]
Filed under: Copywriting, Press Release | Leave a Comment
Tags: Copywriting, media release, PR, Press Release
Email marketing
Email marketing has clearly proven itself as not only an important component of the marketing mix, but also as a pivotal medium for driving up sales. The Direct Marketing Association recently conducted a study that determined there is a return on investment of almost £25 for every pound spent on direct email marketing. While that statistic is definitely staggering, [...]
Filed under: Marketing | 1 Comment
Tags: Campaign, Email marketing, html emails, Marketing
It is all about core competence. For example, if your company provides a service installing windows, that is your core competence, your skill. if you need help with your accounts you would almost always use an accountant, creating a contract for your sales team… you would use a solicitor etc, etc. Graphic design, web design [...]
Filed under: Marketing | Leave a Comment
Tags: Advertising, Brochures, Corporate Identity, Graphic design, Leaflets, Logo Design, Mailers, Marketing, Web development, Website design
In today’s interconnected business environment, effective communications are crucial for staying ahead of the competition, boosting business productivity, and retaining customer loyalty. Investing in technology that brings together voice, data, video, and wireless in one affordable system is an intelligent decision for a small or medium-sized business because it delivers signifi cant cost savings in management, maintenance, and ongoing call costs.
Protecting [...]
Filed under: Small Business Communication, Uncategorized | Leave a Comment
Tags: Cisco, Communication, Data, Small Business, SMARTnet, Voice, Wireless
Implementing new technology is an investment. Let Empower IP help your business grow. Empower IP have teamed up with Cisco Capital who are expert financial consultants who specialise in providing innovative, flexible financial programs to meet your needs. Cisco Capital specialise in financing networks by providing innovative, flexible financial programs to Cisco customers and channel [...]
Filed under: Small Business Communication | 1 Comment
Tags: 0% Finance, Cashflow, Data, Defered payment, Finance, Interest free, Network, Unified communications, Voice
Cisco Unified Communications 500 Series for Small Business
EmpowerIP have partnered with Cisco to supply and support the new Unified Communication 500 series for small business. This will allow our SMB customers to communicate more effectively by reaching the right resource the first time.
Now your small business can deploy a simple, affordable, easy-to-manage unified communications system [...]
Filed under: Small Business Communication | Leave a Comment
Tags: Business performance, Data, IP communication, Unified communication, Voice, VOIP
Just found this site whilst surfing the internet. http://www.heathermcclintock.com
Filed under: Uncategorized | Leave a Comment
What is Web 2.0 exactly
Web 2.0 is all the rave. What is it? How did it come about? Where is it going? It sounds like a software program or some highly technological aspect that is getting ready to make its debut does it not? Well, in actuality it is neither of these. Web 2.0 is nothing more than some [...]
Filed under: Website design | Leave a Comment
Tags: Blogs, Interactive website, PPC, RSS, Social bookmarking, Tags, Traffic, Web 2.0, Website
Every business will benefit from having a website
Revenues are often lost because many business owners don’t see the value in having a website. They claim their products can’t be sold online and technology is overwhelming. The fact is without a web presence they may be losing incredible opportunity. A well-planned, professional website can:
Expand Your Business:
Utilizing [...]
Filed under: Website design | Leave a Comment
Tags: E commerce, Increase profits, Internet marketing, Lead generation, Marketing, Promotion, Website design
